Ni Hao! A Window to a World of Opportunity

The Asia Desk, exclusively at Realogics Sotheby's International Realty, is a team of independent brokers fluent in foreign languages, customs and logistics when working with international home buyers. Mei is one of the leading brokers at the Asia Desk. She works with a vast network of local and international clients to buy and sell real estate. Far more than a website, our listings are directly represented abroad with unparalleled exposure both here at home and overseas. When you're targeting a global audience, working with the right team makes all the difference in the world. 

Behind these doors lies a dynamic approach led by RSIR into the Asian marketplace. This is a summary of our ongoing initiatives to emerge with Asia through exclusive relationships, events, collateral, partnerships and marketing.

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WeChat

WeChat is a Chinese social media application and has the largest user base among the ever-growing number of chat apps. As of 2017, there were 938 million monthly active users, mostly Chinese (both in China and in other parts of the world). It has become the largest social network in China.

Realogics Sotheby’s International Realty has an exclusive public platform on WeChat to promote our listings among the vast number of Chinese users. Mei Yang also utilizes her own WeChat platform to promote her listings, provide useful real estate related information, and to network with real estate clients, investors, and other real estate professionals.


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JUWAI

Sotheby’s International Realty has announced an alliance with Juwai.com that enables the luxury real estate brand to generate Chinese buyer interest on one of the world’s most prominent real estate websites with over two million monthly visitors.


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Seattle Luxury Living

The all-Mandarin magazine “Seattle Luxury Living”, catered to Chinese consumers in the Pacific Northwest as well as those seeking real estate and lifestyle opportunities throughout the Seattle metro area. Tiger Oak Media, owner of Seattle Magazine, Seattle Bride, and Seattle Business Magazine is the publisher and will include exclusive real estate content provided by Realogics Sotheby's Int'l Realty along with featured listings, lifestyle editorial, and third-party advertisers


MANSION PLUS MAGAZINE

Pacific Northwest Featured in (Fully Translated) China Magazine

 CEO of Beijing Sotheby's International Realty, Kevin Corbett, released two edition publications called Mansion Plus - a glossy magazine with original editorial content and exclusive listings from featured markets in the United States. Considered the "Guide to Luxury Homes & Global Lifestyles", Realogics Sotheby's International Realty is a consistent editorial and luxury property contributor within each edition. The luxury magazine is distributed throughout China, luxury events as well as throughout a network of China-based airlines both domestically and internationally. 


LUXURY PROPERTIES

China, Hong Kong, Singapore, Malaysia and Southeast Asia

Luxury Properties is a bilingual magazine targeted at high-net-worth individuals in Asia looking to enjoy the ultimate in lifestyle residences. LP contains the latest news about architecture, design, investment and outstanding high-end properties for sale globally.

Circulation & Demographics

First Published: March 2004
Frequency: 6 Issues/Year
Language: Chinese & English
Circulation: 102,000
Northern China: 18%
Eastern China: 16%
South West China: 10%
Central China: 8%
Hong Kong/Macau: 16%
South East Asia: 30%
Rest of World: 2%


UNIQUE HOME MAGAZINE

China, Hong Kong, Shanghai and Beijing

 Featuring a mix of U.S. and China-based advertising, and translated into Simplified Chinese, the Unique Homes Magazine - China Edition is the premier luxury magazine featuring high-end properties from both the United States and China.  

Circulation & Demographics

In Print: 8,000 Distributed
Online: 15,000+ Unique Visitors
Language: Chinese & English

PARTNERING WITH BEIJING SOTHEBY'S INTERNATIONAL REALTY

Artfully Uniting Extraordinary Homes with Extraordinary Lives Overseas

As the first affiliate of the global realty network to operate within Mainland China, Beijing Sotheby's International Realty is led by Plus Investment, Inc. whose principals have been active in domestic and international real estate development and sales as well as vanguards for importing private jets and luxury yachts into China over the past 25 years. With key interests in aviation, travel and hospitality, the brokerage firm maintains unique and exclusive marketing platforms in an effort to modernize the domestic real estate industry within China and explore international referrals.

RSIR is proud to have been the referring source for the franchise expansion and currently maintains preferred marketing and referral networks direct with the new Chinese affiliate.


DRAGON AND THE PEARLS

Making Our Market Matter to Asia

 Asian home-buyers have been a staple consumer of properties in Vancouver, San Francisco and Los Angeles for many years. More recently, alternative West Coast markets like Seattle, Newport Beach and San Diego have gained in visibility and even a preference given their relative value and lifestyle attributes. We are positioning ourselves to be a major catalyst for Asian home buying throughout the West Coast.

The Seattle-based real estate firm has partnered with key brokers, overseas wealth managers, immigration specialists and other centers of influence through the Pacific Rim to showcase the Pacific Northwest lifestyle. Known as The Dragon and the Pearls, the campaign targets Asia (mostly China) as the "Dragon" and arrays a string of "Pearl" destination markets along the West Coast.


PARTNERSHIPS

AREAA's membership represents a broad array of real estate, mortgage and housing-related professionals that serve the diverse Asian American market. AREAA is the only trade association dedicated to representing the interests of the Asian real estate market nationwide.

Juwai.com is where Chinese buyers find international properties. List Juwai is our international gateway for property sellers to reach this growing market easily.

The International Real Estate Federation - US Chapter (FIABCI-USA) is a multi-discipline, networking organization for all professionals associated with real estate transactions. With members in more than 50 countries and territories, we provide information, connections and concierge services to help you expand your global network.

Partnership with San Diego-based Caimeiju, exclusively for the state of Washington. Founded in 2009, Caimeiju is a multi-faceted, international real estate marketing agency targeting affluent Asian home buyers and offers unparalleled access into China.